We are Near&Dear
A full-service marketing agency focused on human vitality. We want everyone to live long, live well, and enjoy the ride. (Isn't that the point?)
Our mission is to help grow the companies that are making that possible. We work with brands leading the way in performance, appearance, sexual health, longevity, and self-optimization of every type. It's the kind of work that lights us up and, quite literally, makes the world a happier, healthier place.
Here's to living forever-ish.
Strengths & Services
Like our health, we believe everything is interconnected, so our model is intentionally holistic. Every channel, message, and department works together in sync and in service of something greater.
Data & Heart
Creative & Strategy
Social & Media
Digital & Humanity
Brand & Influencer
Content & Context
Production & Results
Squats & Snacks
Clients & Us
We are the connective tissue between visionary founders and operators and the evolving needs of today's wellness-conscious consumers.
ADDYI
Turning the Little Pink Pill Into a Big Pink Icon
Addyi spent years fighting for women's desire to be taken seriously. Now, as the only FDA-approved treatment for low libido in women under 65, it was time for The Little Pink Pill to have its big moment. From defining the brand to creating an anthemic TV spot with an iconic track to plastering cities pink with billboards and wild postings, we introduced women everywhere to Addyi with the kind of Big Pink Energy only The Little Pink Pill could bring. Let's go, girls!
Jeisys
Elevating Aesthetics to a Magical Experience
When people experience a Jeisys treatment, they can't help but ask: how is this possible? Is it the cutting-edge technology? The unexpected comfort? The skill of the aesthetician? Or…could it be something a little more magical? The “It's Not Not Magic,” brand campaign highlighted the extraordinary difference between Jeisys and other aesthetic brands in a sophisticated, memorable way. While others focused only on the end result, Jeisys was transforming the entire patient experience in unbelievable ways like less downtime and discomfort. We're not saying it's magic. But we're not not saying it.
OrangeTwist
Father Time Reveals His Age-Old Secret
In an industry dominated by images of serene women receiving treatments, we dared to ask: What if self-care had a sense of humor? Enter Father Time—a character we all know but never expected to see getting a facial. The OrangeTwist “Make Time For You” campaign didn't just drive leads; it turned the aesthetics industry on its head with wit, an unexpected male lead, and a message that resonated across demographics.
5x
Increased Conversion Rate
2x
Monthly Lead Volume
22%
Brand Awareness Increase
1544%
Increase in Social Mentions
120%
Daily Site Traffic Increase
Jeisys
Jeisys brings visible change to the U.S.
When Jeisys, a Korean aesthetics powerhouse, with over 20 years of innovation and leadership, wanted to launch in the U.S., they came to us. Our experience in the industry plus their revolutionary age-defying, collagen-building RF treatment, DENSITY, was exactly the glow-up America had been waiting for. And glow we did.
33%
Outperformed Meta's CPA B2B Benchmarks
62%
Engagement on B2B Content
6 Weeks
From Onboarding to Market
Liquid I.V.
Quenching the thirst of a new generation
Liquid I.V. first came to us as a local LA start-up with a breakthrough hydration formula and a big ambition: become a national brand in an $8B category. From building a distinctive visual identity to rethinking the product itself, we shaped Liquid I.V. into a premium, scalable brand. Our content, storytelling, and market strategy fueled rapid adoption and drove demand from coast to coast. In just 24 months, Liquid I.V. went from an idea to 5,000+ stores and, ultimately, resulted in a Unilever acquisition.
5,000+
Stores Nationwide in 24 Months
Acquired
By Unilever
Senté
Senté gets really honest about skincare
With a focus on science and quality, Senté was all about making effective skincare accessible to everyone. Their proprietary repair molecule, HSA, was the building block for all their formulas but nobody really knew about it. So we made it the foundation of a new brand campaign, Honest Skincare for All (another HSA) that was all about transparency, effectiveness, and most of all, authenticity.
39%
Increase in ROI
77.3%
Influencer Engagement Lift
40%
Influencer Campaign ROI
Hyland's Naturals
Legacy healer brought back to life
Hyland's has been healing families naturally for over a century, but a sales-heavy, siloed strategy had left them ailing. Our job? Make Hyland's matter to modern consumers. A full rebrand and real-time data put Hyland's exactly where people needed it, when they needed it. By activating media around illness spikes and becoming one of the first to leverage Walmart Connect's data, we cut CPA by more than 50% and helped Hyland's reclaim its rightful place on shelves and in America's medicine cabinets.
54%
YoY Net Sales Increase
134%
Revenue Gain
<50%
Reduction in CPA in 5 Weeks
Centr
Hemsworth Makes Wellness Heroic
Chris Hemsworth may be a global icon and arguably, Australia's greatest creation, but his wellness platform, Centr, was less well-known, especially in the U.S. Our job? Take this distinctly Australian brand and make it resonate in a crowded American wellness landscape. No worries, mate! So we leaned into what made Centr unique. Sure, there's Chris, along with his biceps, charm, and accent, but the real magic was his self-aware humor. We used it to reintroduce Centr as a more approachable, more holistic wellness brand that took health seriously, but not itself.
8.1M
Total Engagements
100K+
Bicep Curls